One real leak, proven.
Computed from 587 leads, 240 jobs and 430 calls by deterministic rules — no AI touches the number. This is the full loop: find it, prove it, fix it, measure it.
critical
Leads wait too long for a first callback
About 71 leads a month wait longer than 60 minutes for a first callback. In your own data, leads reached within 5 minutes book at 50% versus 24% when they wait — a 27-point gap.
$26,100/mo at stake
Estimated, not a guarantee.
The math
high confidence71 slow leads/mo × 27% booking gap × $1,482 avg job × 94% completion = $26,100/mo
| Slow leads per month | 70.7 |
| Booking rate ≤ 5 min | 50.3% |
| Booking rate > 60 min | 23.7% |
| Booking-rate gap | 26.6% |
| Average completed-job value | $1,482 |
| Completion rate | 93.8% |
Records behind this number
207 slow leads| Lead | Arrived | Source | First callback | Booked? |
|---|---|---|---|---|
| L2 | 2026-04-01 | Referral | 122 min | lost |
| L6 | 2026-04-01 | 274 min | lost | |
| L16 | 2026-04-03 | Website | 206 min | lost |
| L21 | 2026-04-03 | 92 min | lost | |
| L24 | 2026-04-04 | 121 min | booked | |
| L27 | 2026-04-04 | 220 min | lost | |
| L30 | 2026-04-05 | 72 min | booked | |
| L31 | 2026-04-05 | Referral | 241 min | booked |
- A "slow" lead is one first contacted more than 60 minutes after it arrived.
- The booking-rate gap is measured from your own leads, not an industry benchmark.
- Average job value uses completed jobs only (225 jobs).
- Assumes slow leads would book at the fast rate if reached promptly.
Accept this action
Route new leads to an instant reply and call them back within 5 minutes.
Loupe will measure the result after it ships — comparing booked records before and after.